Benefits Of Using Google Tag Manager

GOOGLE TAG MANAGER • Google Tag Manager was a platform I was at first apprehensive at getting into. Sometimes stepping into the unknown leads right to something amazing, and that is just what happen when I delved into the world of Google Tag Manager. This platform is perfect for those of us who have enough […]

Google Tag Manager

GOOGLE TAG MANAGER •

Google Tag Manager was a platform I was at first apprehensive at getting into. Sometimes stepping into the unknown leads right to something amazing, and that is just what happen when I delved into the world of Google Tag Manager. This platform is perfect for those of us who have enough code knowledge to be dangerous, in a good way. No more badgering the tech guy, well almost never.

Through this platform, we can now track our clients’ web users clicks on elements such as “Read More” buttons, downloads of PDF’s, outbound link clicks to social media or other sites, clicks on links to email or call from the website, and so much more. This tells us what is relevant and what is not on the site, along with other valuable information.

Oh the excitement is oozing as I type this post. Are you wondering what Google Tag Manager can do for your site? Give us a call today to find out more.